The first National Ambassador for Young People's Literature was announced today: Stinky Cheese Man author Jon Scieszka. Scieszka (pronounced Shess-ka) strikes me as a logical choice, since he is the founder of Guys Read, an organization focused on connecting boys with books that they will want to read.
See details in this Washington Post article (with thanks to Susan from Wizards Wireless for the link), which says: "Funding for the program is to be provided by Cheerios, with additional support from children's books publishers. Scieszka will get a $50,000 stipend for a two-year term. He will promote children's books and reading in personal appearances around the country and through the media."
As long as he doesn't focus entirely on boys (not that I think that he would, but it's a logical thing to keep an eye on), I think that Scieszka is an excellent choice for this new position. He demonstrates a genuine passion for connecting kids with books. I look forward to seeing how he is able to leverage this new platform to help with children's literacy at a national level.
As for me, I'm still holding out for National Virtual Ambassador for Young People's Literature (a position with the same goals, but without all the travel). One day... But for now, my congratulations to Jon Scieszka for a much-deserved honor.